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Title : Promotions in Motion (USA)
Number : 032
Date Week : 54
 
                                               
 
CASE STUDY  
 
 

 
The Promotion In Motion Companies, Inc. was founded in 1980 by Michael G. Rosenberg and is one of North America’s most prominent and rapidly growing manufacturers and marketers of popular brand name confections, fruit snacks, fruit rolls, snack and specialty foods. The company’s proprietary and licensed portfolio of brands, includes such favorites as WELCH’S® Fruit Snacks, SOUR JACKS® Sour Candies, SUN-MAID® Milk Chocolate Raisins, FISHER® Milk Chocolate Peanuts, CREAMSICLE® and FUDGSICLE®Candy Twists, BUDDY BEARS®Gummi Bears, NUCLEAR SQWORMS® Sour Neon Gummi Worms, SQWISH® Candy Fish, TOGGI® Imported Chocolate Wafers, MIGHTY MALTS® Malted Milk Balls, CHOCOLAT SUISSETM Brand Fine Swiss Chocolates, FRUIT PARADE® Fruit Rolls, TUXEDOS® Gourmet Mints and more. A Manufacturing subsidiary, PIM Brands, LLC is based in Somerset, New Jersey where the company operates a state of the art manufacturing facility producing confections, snacks and food products under the company’s brands and private label for leading retail chains, food and confection companies. Wholly owned foreign subsidiaries include Promotion In Motion Canada, Inc. based in Toronto, Promotion In Motion UK Ltd, based in London and Grupo De Alimentacion Promotion In Motion Iberica, SA based in Spain, all of which produce and market the finest quality brand name confections and snack foods for consumers world-wide, with additional manufacturing sites producing the company’s products abroad, located in Switzerland, Greece and Spain.

The company’s food subsidiary, Farmer’s Choice Food Brands, markets a wide range of premium quality jams, jellies, fruit butters, fruit sauces, salad dressings, dips, salsas and sauces, produced under the Farmer’s Choice brand label and under private label for retail operators throughout North America. Customer is using an Icon laser to imprint a lot and date onto a label that is applied to top of tubes of candy. Rate is about 25 to 30 products per minute. The customer is very happy with the system but because they
are a contract packager would not allow us to take video of the line running.
 

 
 
 
   PROMOTION IN MOTION 500 Pierce Street, Somerset, NJ 08873, USA  | 
   www.promotioninmotion.com 
   Market and Market Sector  |  Food Industry
   Substrate  |  Printed Paper Label Stock
   Laser system  |  iCON
   Message  |  Lot# 1234567   Sell By:XX/XX/XXXX
   Dynamic applicaiton  |  25 to 30 ppm
 

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